You’ve trained as a fitness instructor and are starting to build your client base, but how much do you know about running a fitness business in this fast-moving market? The Business of Fitness workshop (and follow-up mentoring sessions if you choose) will help you get beyond the basics and inspire you to create your own thriving, unique business. Whether freelance or studio-based, sole trader or fledgling business, this day-long course is suitable for all fitness professionals.
You will take away a wider knowledge of how to build a fitness business that develops your best assets setting you apart from the competition. You will also be given a copy of ‘Simple Tips, Smart Ideas’ and an accompanying workbook to use in the on-going evolution of your business once the workshop is over. You have the option to attend only the workshop, or to also receive two follow-up online mentorship sessions within a month of attending the course.
The course is taught by experienced trainer, Vicki Anstey of Richmond-based Barreworks and ex-Channel 4 SAS:Who Dares Wins and business expert, Erica Wolfe-Murray, cited as ‘a leading innovation and business growth expert’ by Forbes.com and author of 5-star reviewed ‘Simple Tips, Smart Ideas: Build a Bigger, Better Business’
The Business of Fitness workshop is delivered by two highly experienced professionals.
Vicki Anstey is the owner of acclaimed studio, Barreworks, the first dedicated barre and ballet studio in the UK, which is based in Richmond. Over the last 10 years, she has trained countless individuals, from novices, to professional dancers and elite medal-winning athletes from canoeing to rugby. Having developed her own barre methodology, she runs her accredited Barreworks instructor training programme to pass on these deep strength and conditioning workouts to practicing fitness professionals.
Vicki was one of 12 women to be accepted to participate in Channel 4’s SAS: Who Dares Wins which transmitted in January 2019. Put through the Special Forces’ gruelling selection programme over two brutal weeks in the Chilean Andes, she successfully reached the final stage of the course. A popular motivational speaker, she is also an ambassador for Harlequins Rugby Club.
Cited by Forbes.com as ‘a leading innovation and business growth expert’, Erica Wolfe-Murray of Lola has helped over 300 creative companies build their products, services and revenues over the last ten years. With widespread experience as both a creative head and financial director, her clients range from household names such as Harvey Nichols, Disney and Not on the High Street, to some of the UK’s top-ranked designers and artists. She teaches at universities, works with performance schools and is asked to speak at conferences and festivals.
On realising that her unique growth methodology worked as well for freelancers and micro businesses as for larger companies, she poured her knowledge into a rich, informative business book ‘Simple Tips, Smart Ideas: Build a Bigger, Better Business’ which was published in January 2019. Garnering only 5* reviews on Amazon, its colourful large format, easy-to-use tips and advice have made it a must-have for many entrepreneurs and those keen to build their small businesses. A sought-after business coach, she is also a director of the FCA- and HMRC-approved tax calculation and filing app, Taxo’d, developed for freelancers by freelancers.
What You Need To Know
Following the Covid-19 lockdown, we have adapted the course to make it suitable for remote, online participation via Zoom.
We are trialing the course online in two ways:
One full day course from 9am-5pm on 20th April.
3 x two-hour courses from 9-11.30am on the following dates:
Weds 15th April: Module 1 : The Business of Fitness
Thurs 16th April: Module 2 : How to Minimise Failure
Fri 17th April: Module 3 : Understanding your Numbers
The course will cover the current marketplace, where you can find opportunities, how to map your potential and use this to build a unique business. We will cover possible pitfalls and how to avoid failure, discuss financial models, marketing and ways of looking for different revenues. All within a welcoming cohort of contributing participants.
You can choose to sign up for 1, 2 or all 3 modules as required.
Two follow-up, online sessions can also be arranged, one each with Vicki and Erica to ensure that you are able to effectively and immediately implement your new skills and knowledge.
The pricing options are as follows:
One day course £180
£95 for one session
£180 for two
£250 for three
All costs include VAT and all materials.
The two additional mentorship sessions are £100 (to cover 30 mins each with Erica and Vicki, by phone/facetime or Zoom).
We look forward to answering any questions you may have and guiding you through the right solution for your business’ needs.
Please email us or call 0208 540 5746 any time.
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Plan for Jan – By Erica Wolfe-Murray and Vicki Anstey
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When you have booked your place (either by deposit or full payment) please download and complete a Participant’s Questionnaire and return it to email@example.com with your name/TheBusinessofFitness Questionnaire in the subject line.
We look forward to meeting you.
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